XAP a premium provider of back-end services for the secondary- and higher-education markets. BIG has coupled its marketing prowess with XAP’s technology horsepower to create compelling interactive resources that make higher education fun and approachable, and most importantly, drive enrollments. The videos and tutorials created for californiacolleges.edu and the CSU Mentor online system have been so successful, they have taken on lives of their own as viral videos and content modules shared across the California State University system.

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